Selen Öztürk profile image
Selen Öztürk Asst. Prof. Dr. İSTANBUL ÜNİVERSİTESİ, İŞLETME FAKÜLTESİ
Publication 5 Review 10 CrossRef Cited 1
5 Publication
10 Review
1 CrossRef Cited

Research Fields

Marketing Digital Marketing Service Marketing Marketing Research Methodology Marketing Communications Advertisement Consumer Behaviour International Marketing Product and Brand Management Marketing (Other)

Bio

Selen Ozturk, Ph.D. works as an assistant professor at Marketing Department, School of Business, Istanbul University. Her research interests include marketing research, e-commerce, retailing, marketing communication, and consumer behavior

Institution

İSTANBUL ÜNİVERSİTESİ, İŞLETME FAKÜLTESİ

Popular Publications

Tüketim Değerlerinin Satın Alma Niyeti ve Bağlılık Üzerindeki Rolü: Fırsat Sitelerine Yönelik Bir Araştırma
Authors: Selen Öztürk , Selim Şerbetci, Şevket Necmettin Gürcan
DOI: 10.18037/ausbd.99267
CITED 0 FAVORITE 1 TOTAL DOWNLOAD COUNT 1803

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1

1803

Publications

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1447

An Investigation On Discount Supermarkets: Evaluation Of Bulgaria Market For Turkish Entrepreneurs
Authors: Sebile Ayar Öztürk, Burçak Kayış, Selen Öztürk , Abdullah Okumuş
DOI: 10.22532/jtl.237884
FAVORITE 0 TOTAL DOWNLOAD COUNT 5500

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5500

Tüketim Değerlerinin Satın Alma Niyeti ve Bağlılık Üzerindeki Rolü: Fırsat Sitelerine Yönelik Bir Araştırma
Authors: Selen Öztürk , Selim Şerbetci, Şevket Necmettin Gürcan
DOI: 10.18037/ausbd.99267
FAVORITE 1 TOTAL DOWNLOAD COUNT 1803

1

1803

Publications

The Comparison of Online Retailing Models Based on Consumer Trust And Loyalty
DOI: 10.18657/yonveek.306002
CITED 1 FAVORITE 0 TOTAL DOWNLOAD COUNT 1447

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1447

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